We Love Web Design and SEO, and We Love Getting Our Awards Too!

Wednesday, March 17th, 2010 at 9:45 pm

After weeks of being judged and a long and final week of nail biting following our shortlisting, Fresh Egg are absolutely thrilled to be able to announce that we are winners of the 2009 Econsultancy Innovation Awards!

The judges, who included Econsultancy’s in-house internet fiends and an international panel of third party experts, felt that the standard of the 400 or so entries was remarkably high, and that the winners represented innovation either in pure technology or creative terms. We won this prestigious award in the “Innovation in Web Analytics and Optimization” category for our CallTrackID™ tool. Commiserations and well done for being shortlisted in the same category to Kampyle, Speed-Trap and Wingify.

The judges declared that: “Call tracking is essential to measuring the impact of a marketing campaign, and this is a simple and awesome solution. The web doesn’t really get credited as much as it should for its sales and leads, this is due partly to the fact that the offline impact isn’t easy to see. Fresh Egg has developed something very clever that is easy to use by anyone.

CalltrackID™ is a “mash up” between a proven free tool (Google Analytics) and existing Telecoms technology – the merging of SEO and telecommunications – to enable the tracking of leads and data that were previously invisible.

Coming on the back of our recent confirmation as a Google Analytics Authorised Consultant (GAAC) which followed intense scrutiny of our credentials in analytics and consultancy, this award further demonstrates Fresh Egg’s competence and familiarity with the full range of Google Analytics features. It’s also a brilliant opportunity to showcase our expertise in enhancing and hopefully extending those capabilities and features through the addition of CallTrackID™.

Of course Fresh Egg are already well known for their fantastic Web Design services. We also have a first class SEO team who love to achieve first-page listings for our clients and even better, we work hard to ensure they keep their first-page listings!